Start with the deep red; it’ll wake every oak surface around it. A William Morris-inspired rooster sits in a tangle of briar and full-blown roses, all on a quilted cream ground.

The room shifts from polite to personable. Cream walls warm up, oak grain comes forward, and any tired country scheme suddenly has a focal point worth circling back to.

Hang it in a kitchen, hallway, or boot room. Above a console, between two doorways, or on a narrow stretch where you want one strong piece rather than a busy gallery wall.

Pair with linen, ticking stripe, stoneware, brass handles and rush matting. It also flatters older painted furniture in muted greens and chalky off-whites.

Keep neighbours quiet busy chintz or competing florals will fight it. Choose plainer companions and let the rooster do the talking. On canvas, the textured weave gives the folk pattern a softer, more tapestry-like feel.